This course is designed to provide a basic background and understanding of the Graphic Communications field. It is intended to cover the historical spectrum of communication from verbal through the use of high-tech, computer-enhanced tools. Students will investigate the history of communication and its impact on today’s world. The impact of communication will be covered, as well as the responsibilities and ethical and moral issues surrounding the use of new media, technologies, and propaganda. The physical operation of printing, pre-press equipment, software and exposure to the creation and use of websites and web-based media will provide an opportunity to increase individual competency in the ever-expanding field of graphic communications. Skills necessary for future employment in the field, as well as opportunities for self-employment will be presented. 

Unit

Timeframe

Big Ideas (Statements or Essential Questions) and 

Major Learning Experiences from Unit

Safety

September

The student will be able to:

  • Identify the importance of ethics, integrity, and attendance

  • Demonstrate how to safely exit the classroom and building during a fire drills

  • Demonstrate knowledge of the origin of communications

  • Ability to use proper ergonomics

  • Demonstrate shop and personal safety on a daily basis

  • List and define OSHA regulations, Right-to-know-laws, and MSDS

  • List and demonstrate shop dress code, safety procedures

  • Define first aid procedures and practices to avoid accidents

  • Maintain a clean and orderly work environment

  • Comply with safety requirements for operating equipment

  • Identify and follow shop reporting procedures for unusual wear, machine noises, and other faults

Business Management

October

The student will be demonstrate proficiency:

  • Answer telephone with confidence and convince customer to visit with job to be printed

  • Greet customer and listen carefully to their request and determine their meed

  • Interact with client and accept printing request

  • Collect all necessary information to satisfy production process requirements

  • Complete order entry forms and methods to prepare quote

  • Determine equipment, processes, and labor costs anticipated in chosen path

  • Contact customer with written quotation, terms, delivery options and signed job order

  • Create a plan to keep track of tools and supplies in your shop/classroom

Artwork Preparation Workflow

November

The student will be demonstrate proficiency:

  • Identify the use of principles and elements of design including: balance, contrast, unity, rhythm, proportion, line, shapes, mass, texture, and color

  • Choose type styles, colors, fonts to be used in production

  • Collect samples of vector and raster images

Pre-Press/RasterImage/Processor/

Catch-up Time

December

The student will be able to:

  • Receive, interpret and configure native file for PDF output for appropriate output devices

  • Repurpose customer file for use on requested output

  • Compare, order, estimate, and translate figures to calculate ink, stock material layout ratios and proportions required to print and complete a job and compile a budget

  • Create a basic troubleshooting worksheet/flowchart to correct basic computer problems

  • Create typography specimen booklet

  • Identify and label parts of a type character

  • Group type according to font families

  • Prepare and/or correct a document for output

  • Send job to RIP adjusting for center vertically and horizontally

  • Set up duplex and arrange for registering both sides

  • Demonstrate effective use of crop marks and bleeds

  • Adjust color balance for best results

  • Compare and contrast the characteristics of additive and subtractive color formation

Substrates & Inks

January

The student will be able to:

  • Set water/ink balance for print

  • Perform make ready on an offset press

  • Load substrate

  • Adjust side-guides and powder delivery

  • Produce 500 sheets of a single color document

  • Perform press wash-up

  • Load bins with specified paper

Chemicals, Measurements & Cutter

February

The student will be able to:

  • Identify chemicals used within Graphic Communications

  • Understand how to read MSDS for each chemicals

  • Understand how to correctly and safely use chemicals like blanket wash, cleaner fluids, and inks

Maintenance & Catch-up

March

The student will be able to:

  • Use proper safety procedure to ensure safety devices are working

  • Follow shop reporting procedures for unusual wear, machine noises, and other faults

  • Maintain a clean and orderly work environment

  • Maintain safety records and document injuries

  • Operate work environment equipment safely

  • Perform prepress preparation and wash-up procedures

Camera/Photography

April

The student will be able to:

  • Identify and explain application of light in communications; e.g., reflection, refraction, additive, and subtractive color theory

  • Acquire color image using desktop scanner

  • Acquire pr-printed image avoided moire effect

  • Acquire image through use of digital camera

  • Create a portrait and landscape photo

  • Create product shot

  • Create background image for print and web

  • Edit images in image-editing software

Plate-making & Press Basics

May

The student will be able to:

  • Run the Offset Hamada 600 / Multi / AB Dick press

  • Work on a Mac/PC and master digital art software

  • Use digital printers: HP / Xerox / Xante

  • Use inkjet printers: HP 800ps / Ricoh Dye Sub

  • Bindery: Cutter / Booklet / Baumfold / Heat press

  • Bindery: Collator / Challenge Drill / Laminator / Coil / GBC

  • Finish: Shrink wrap and delivery

Bindery & Finishing

June

The student will be able to:

  • Compute total yield of print job through modeling using systems of linear equations or inequalities

  • Solve everyday problems by applying algebraic and graphic methods to solution

  • Cut basic size stock into appropriate cut size stock necessary for job

  • Cut up to 10 business cards

  • Fold 8.5x11’ stock into 5.5x11” stock, etc for any size needed for job

  • Explore 90 degree folding techniques

  • Set up adhesive binding (padding)

  • Slip sheet pads in count indicated by job specifications

  • Jog and load sheets onto padding press

  • Clamp and apply padding compound

  • Hand collate simple multi-page jobs

  • Set up and saddle-stitch brochures and GBC binding

  • Set up and drill for standard 3-hole punch position and drill dummy

  • Perform final trims on live work

  • Shrink wrap finished work

  • Laminate finished sheets of paper

  • Fill delivery slips and deliver finished work to client